Better World Books case attached, above. RUBRIC: As with all work in this class

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Better World Books case attached, above.
RUBRIC:
As with all work in this class (and similar to the rubrics of Tesla and Disney), grades will be based on…
Accurate use of course concepts/frameworks
Exhibiting a good understanding of the case
Using facts from the case in your answers
Organized thinking and writing, using business style writing, with few typos, etc.
Comprehensiveness/effort — will be graded on this, on a curve, relative to the quality of other submissions
As always, do not use any outside sources or modern day information. Only use information from the case itself. Of course, this is a closed book/notes test. (Your essay is automatically run through the TurnItIn technology).
You will have until the end of class (4:10pm) to finish.
Good luck!
QUESTIONS:
Using the framework we discussed this semester that looks at the profitability of an industry, what does your analysis tell you about BWB’s positioning within the industry?
Using the framework we used most of this semester to help you do an internal analysis (ie, our “go to” framework for internal analysis), assess the company.
Talk about the company with regards to its Business Strategy (as we defined it in this class).
There was a big theme across most of our cases this summer semester, and BWB suffers from it too. What is it? Give details from the other cases (from the HBS Coursepack, not the book) that we read to illustrate this problem these companies also had.
As a consultant to the company, what is your recommendation to the executives of BWB, going forward?
Please use the better world case, the disney case is an example of another case we did on class. Please answer the questions thoroughly. Analysis tools include Porter’s Five Forces, VRIO, SWOT, PESTLE, API etc.

 

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